Individual Case Analysis Colgate vs. PG - 796 Words

Game Theory And Strategic Marketing Individual Case Analysis [pic] Brighter Smiles for the Masses----Colgate vs. PG [pic] [pic] BY: ZHUANG Lingzhi ( Erin ) 52373176 Individual Case Analysis The Procter Gamble Company (PG) was the first one to launch the over-the-counter tooth-whitening product, Crest Whitestrips, which is able to be used at home to the market. After two years, Colgate followed to launch the rival product, Simply White, and snatched big part of the market share from PG. The market share of Whitestrips dropped from 80% to 37% while Simply White achieved almost 50%. Apparently, Colgate has won this teeth-whitening competiton. Usually, a new product would have†¦show more content†¦What PG can do is to find a third party which is authoritative to do the test again and announce the results to the public. The effectiveness of Whitestrips is doultless cause it have won the challenge before the NAD. Once the consumers notice that Simply White is not as effective as it claimed, their trust towards Simply White wouled be lowerd and veryShow MoreRelatedPG Swot Analysis10435 Words   |  42 Pagesincluding cosmetics, fragrances and over the counter medications; and diapers and feminine hygiene products. Other items range from cat litter to automotive additives. The top worldwide producers include Procter and Gamble, Kimberly Clark, Unilever, Colgate-Palmolive, Church and Dwight, Clorox, and Ecolab. Industry Trends and How It Operates Given the low growth rates of population and household formations in the developed nations, it has become more difficult for consumer product manufacturersRead MoreColgate Max Fresh Case4915 Words   |  20 Pagesfactors leading to Colgate Max Freshs success in the US market†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..4 Question 2. Critically evaluate CMFs adaptation strategies in China and Mexico. From a global CMF perspective, what are the short-term and long-term impacts of these adaptations?.............................................................................................................................6 Question 3. Suggest guidelines for optimizing new product introductions for Colgate Palmolive worldwideRead MoreColgate Max Fresh Case4902 Words   |  20 Pagesleading to Colgate Max Freshs success in the US market†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..4 Question 2. Critically evaluate CMFs adaptation strategies in China and Mexico. From a global CMF perspective, what are the short-term and long-term impacts of these adaptations?.............................................................................................................................6 Question 3. Suggest guidelines for optimizing new product introductions for Colgate Palmolive worldwideRead MoreColgate-Palmolive Keeps the World Smiling6844 Words   |  28 PagesSummary The objective of this RFI is to determine whether or not Colgate-Palmolive (CP) should remain with SAP for their technology infrastructure, or if they should seek out other or new IT opportunities. CP needs to determine what is important and whether or not IT supports it. We evaluate the current problem CP is facing and the future trend of the technology. We reviewed SAP and its competitor, Oracle, to determine whether CP should stay with their current provider and what advantages wouldRead MoreSamsung and Financial Crisis Case Study11108 Words   |  45 Pagesand brand prominence. Brand-self connection. First, the idea that attachment involves a bond (with the brand included as part of the self) suggests that a critical aspect of attachment involves the cognitive and emotional connection between the individual and the self, defined here and elsewhere as brand-self connection (Chaplin and Roedder John 2005; Escalas and Bettman 2003; Escalas 2004). By categorizing the brand as part of the self, a consumer develops a sense of oneness with the brand, establishingRead MoreInternational Management67196 Words   |  269 PagesThis page intentionally left blank International Management Culture, Strategy, and Behavior Eighth Edition Fred Luthans University of Nebraska–Lincoln Jonathan P. Doh Villanova University INTERNATIONAL MANAGEMENT: CULTURE, STRATEGY, AND BEHAVIOR, EIGHTH EDITION Published by McGraw-Hill, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright  © 2012 by The McGraw-Hill Companies, Inc. All rights reserved. Previous editions  © 2009Read MoreCelebrity Endorsements19810 Words   |  80 Pagesspecial skills that are not commonly observed. Thus, it can be said that within a society, celebrities generally differ from the common people and enjoy a high degree of public awareness. According to Friedman and Friedman, a â€Å"celebrity endorser is an individual who is known by the public for his or her achievements in areas other than that of the product class endorsed†. Compared to other endorser types, famous people always attach a greater degree of attention, recall and loyalty. In this age of intenseRead MoreEffect of Experiential Value on Customer Satisfaction with Service Encounters in Luxury-Hotel Restaura nts7250 Words   |  29 Pagesloudly (Baker and Cameron, 1996). Fiore and Kim (2007) presented a conceptual framework for the inï ¬â€šuences on the consumption experience exerted by environmental variable inputs (i.e., the physical elements of the service environment), individual variables (namely, individual attributes such as intelligence), and person-environment interaction variables or situations (e.g., shopping with friends). Overall, this work posits that environmental factors, including interactions with service employees or otherRead MoreGlobal Marketing Summary Chapter 5-106416 Words   |  26 Pagesthat nation-states consider binding among themselves †¢ Disputes between nations are issues of public international law †¢ World Court or International Court of Justice (ICJ) †¢ Judicial arm of the United Nations Common Law vs. Civil Law †¢ The Napoleonic Code of 1804 drew on the Roman legal system and is the basis for continental European law today. Code law is also known as civil law. †¢ U.S. law is rooted in English common law. Common law country Read MoreManagement and Teaching Note19520 Words   |  79 Pagesecch the case for learning case collections update 2007 Quarter 4 Visit the case search section of the ecch website at www.ecch.com to identify relevant cases from the ecch collection and view over 31,000 full text inspection copies. ecch provides a free monthly e-mail update service giving details of new cases from all sources. Visit www.ecch.com to subscribe. Economics, Politics and Business Environment 9-407-049 ALLIANZ AG: BECOMING A EUROPEAN COMPANY Lorsch, JW; Chernak, A Harvard

Stitch and Mrs. Wright - 868 Words

TAlejandro E. Martinez Pena 4/6/2012 801-11-3929 Questions : Trifles 1. What attitude towards woman do the sherriff and the County Attorney express? How do Mrs.peters and Mrs. Hale react to these sentiments? -The reaction of the sherriff was one that showed that he really believed that the weren’t going to be very usefull in any way and the County’s attitude was more of a flirtatious manner. - They both do not pay much attention to their sentiments. 2. Why does the County Attorney care so much about discovering a motive for the killing ? -Not only is it because is his job to find the reason to the murder and understand what happen so he can present it in court to a†¦show more content†¦- Because it shows that Mrs. Wright knows how to knot a rope its ironic that she uses that term as mrs. Wright used a knot to kill her husband . 11. Point out some moments in the play when the playwright conveys much to the audience without dialogue -when they show how the parchment she was stitching and the way the canary was taken care of 12.How would you sum the plays major theme? - You don’t never get to truly know what a person is capable of doing 13.How does this play , produced in 1916 show its age ? in what ways does this play seem remarkably new - the horrid archaic grammar -in the themes which a reader can relate to. 14. Discuss this view I agree in one point Trifles is a very lousy and boring and obvious mystery it’s full of clichà ©s which bored me to tears But I disagree with the rest of the argument just because the action already took place doesn’t mean it’s boring in some occasions its invigorating to the reader to find out what happened but in this case it wasn’tShow MoreRelatedGender Differences In Susan Glaspells Trifles885 Words   |  4 Pagesthe effect of gender differences on perceptions of duty, law, and justice. The early 1900’s is the setting, arriving at the Wright farmhouse on a crisp, cold morning. Mr. Hale, a neighbor, found John Wright murdered the morning before. Hale has brought his wife, the county attorney, the sheriff and his wife to the home so the men can investigate Wright’s death. With Mrs. Wright as the primary suspect, Henderson, the county attorney, is looking for her motive. While the sheriff and the county attorneyRead More The Importance o f Mrs. Hale and Mrs. Peters in Susan Glaspells Trifles1112 Words   |  5 Pagesstormy night, a shadowy figure, a sinister butler, and a mysterious phone call. Susan Glaspells Trifles does not fit this mold. Glaspells mysterious inquiry into the murder of John Wright presents the reader with only one suspect, Mrs. Wright. Even though the court examiner and sheriff cannot find evidence against Mrs. Wright, the reader can plausibly argue the case against the neglected wife. Glaspells use of descriptive language and subtle hints established the mood, presents the motive, and uncoversRead MoreTheme Of Trifles1093 Words   |  5 Pageshuman. In the play, Mrs. Wright works tirelessly in her lonely home with no one but an ungrateful and cold husband to The dead Canary symbolizes Mrs Wrights imprisonment Mrs Wright has been imprisoned in all aspects of her life. When Mrs wright married her husband, her life became one of a prisoner. She is constantly doing work and never has a moment of peace for herself. She has been expected to do not only household chores but also has to take care of the farm while Mr. Wright is out on the townRead MoreTrifles Essay1410 Words   |  6 Pagessheriff and the county attorney begin questioning Mr. Hale about events that occurred on the previous day. Mr. Hale told them he was on his way into town and decided to stop and ask John Wright to go together with him for the cost of a party telephone line. He had asked him in the past but he said no, so Mr. Hale wanted to talk to him about it in front of his wife with the hope that she might have some influence. When Mr. Hale knocked on the Wrights door, there was no answer. It was after eightRead MoreGender Differences In Trifles1499 Words   |  6 Pagesthe effect of gender differences on perceptions of duty, law, and justice. The early 1900’s is the setting, arriving at the Wright farmhouse on a crisp, cold morning. Mr. Hale, a neighbor, found John Wright murdered the morning before. Hale has brought his wife, the county attorney, the sheriff and his wife to the home so the men can investigate Wright’s death. With Mrs. Wright as the primary suspect, Henderson, the county attorney, is looking for her motive. While the sheriff and the county attorneyRead MoreAn Analysis Of Susan Glaspell s Trifles 1293 Words   |  6 Pagesrelieving comments on the characters of the play and the themes of the story. One of the first symbols introduced in the work, Mrs. Wright’s apron is deeply symbolic of her personal struggle in her home and marriage. Physically, the apron is a feminine piece of apparel, especially as women in the twentieth century were solely viewed as wives and homemakers. For Mrs. Wright, her assigned purpose in life was to be a woman, which solely meant that she was responsible for satisfying the needs of her husbandRead MoreSusan Glaspells Play Trifles Essay1325 Words   |  6 Pagesanother and begin to look for a way out of marriage. In Susan Glaspell’s play Trifles, there is evidence to believe Mrs. Wright took her vows of, death do us part to extremes, ending the marriage by killing her husband. The law states, â€Å"That any man or woman who means to harm another, either on purpose or by accident, shall be guilty of murder left up to a jury of what degree.† Mrs. Wright had the means, motive, and opportunity to kill her husband, there is logical, e thical and emotional proof to convictRead MoreSusan Glaspell s A Jury Of Her Peers Essay1789 Words   |  8 Pagesseen differently, depending upon the viewer. In Susan Glaspell’s, A Jury of Her Peers, the idea of who is capable to fairly judge a person, and therefore serve justice, is examined through the arrest of Mrs. Minnie Wright for the murder of her husband. As the sheriff and others go to the Wrights’ house, the suggestion is made that those empowered by law to cast judgement and those with an understanding of fairness are not always the same, and thus justice may not be served. Using symbolism, alongRead More Susan Glaspells Trifles and A Jury of Her Peers Essay1754 Words   |  8 Pagesthe short story A Jury of Her Peers a woman named Minnie Wright is accused of the murder of her husband. Minnie Wright is a farmers wife and is also isolated from the out side world. There is an investigation that takes place in the home of the murder. There are three men t hat are involved on the case and two women accompany, but are not there to really help solve the murder. These two women will solve the murder and protect Mrs. Wright of any wrongdoing. The women will justify to themselves, thatRead MoreA Story Of Gender Differences2295 Words   |  10 Pagesof plot and character. The drama â€Å"Trifles,† starts off by introducing the scene as Mr. and Mrs. Wright’s kitchen. It also introduces the main characters of the drama: the County Attorney named George Henderson, Henry Peters the sheriff, his wife, Mrs. Peters, and the neighbors Mr. and Mrs. Hale who are all investigating the murder of John Wright (Glaspell 630). The group is inside the kitchen of John and Minnie Wright, the men are looking around for any signs of motive and the women are huddled together

Victory Dance of the Lotha Nagas Free Essays

VICTORY DANCE Rhanthungo Kikon INTRODUCTION: LOTHAS of TSUNGIKI village performed this dance in the days of old when young warriors from a CHUMPO (popularly known as MORUNG) visited other CHUMPOS in the different KHELS of the village. For the young warriors, this Victory Dance acted both as a fit reminder of the great victories their forefathers had over their enemies and also as an inspiration for them to replicate in the future. It was a time to take pride from their past achievements and to encourage and dare each other for the days to come. We will write a custom essay sample on Victory Dance of the Lotha Nagas or any similar topic only for you Order Now It prepared them for the future. Those were the days†¦ THE DANCE: Now, the present generation performs the Victory Dance on all occasions. But the spirit and zeal of the warriors performing this dance remain as spirited and as full of fervour since times immemorial. Behold! All the young warriors are out of the CHUMPOS bedecked in all their ornamental fineries. Among them include the round black head-wigs made of the long hair from the neck and shoulders of the Himalayan black bear, or of the fur of the arms of the male gibbon. On the head-wigs, as warriors of proven valours, are stuck in the feathers of the great bird, the Hornbill. On their arms, they have wristlets, bracelets and elbow armlets made of parts of sawn-off tubes of elephants’ tusks. Across their shoulders are thrown over colourful baldric-like woven strips of cloths. Joined to the end of the baldrics at the waist are the spikes’ holders – the spikes were used during raids over enemy camps. Kneecaps, the LENGTA and the colourfully decorated daos and spears complete their attire. Now the young warriors will go around dancing in two rows to finally make a circle. Singing along and shouting loud cries as they stamp their feet, twirl their daos and spears, they make the circle – an indication of having surrounded their enemies. When they have their enemies surrounded, they thrust up their spears and dare each other not to let any enemy warrior escape from their individual posts or positions. THE SHANTHA: An exciting, and perhaps the most important, part of the Victory dance is the SHANTHA. The name ‘Victory Dance’ rightly belongs to this part-dance within the dance. The SHANTHA is performed by four of the most-abled warriors. This group acts as the Escort of the warriors. It also is the rearguard and flanks protection of the warriors. The SHANTHA warriors are also wont to perform many skills and antics. Among them is the biting and holding of their daos on the blunt sides as they hop along – it is actually an oath-taking pledge not to die in enemies’ hands. They will also take a stance and hop forwards and backwards challenging their enemies making it clear what they will do to them with their daos and spears. How to cite Victory Dance of the Lotha Nagas, Papers

Computer Literacy free essay sample

March 8, 2010 JOSEPH JACKSON INF103: Computer Literacy INSTRUCTOR: BASHAR ELKHATIB WEB-BASED TRAINING In the following research paper I will be discussing Web-Based training. I will be going into the details of what this type of training consist of, who uses this training, the different types of web-based training, the efficiency of the training, and also my experience with this training. Once you have read this paper I feel you will obtain a better understanding on Web-Based training and be able to not only feel confident with this topic but also talk to others on this topic. In the following paragraph I will be explaining to you what web-based training is and consists of. Web-based training (WBT) is an innovative approach to distance learning in which computer-based training (CBT) is transformed by the technologies and methodologies of the World Wide Web, the Internet, and intranets. Web-based training presents live content, as fresh as the moment and modified at will, in a structure allowing self-directed, self-paced instruction in any topic. Notebook computers are personal computers that are portable and designed to fit on our lap. On a regular notebook computer, the keyboard is on top of the sytem unit, and the display is attached to the system unit with hinges. They have all the same qualities of a desktop computer Just compact into a thin lightweight size. Mobile devices are also a types of computers. Different types are smartphones, PDAs, E-book Readers, MP3 and digital cameras. They often use memory cards to store programs and data permanently. These mobile devices are Internet-enabled, connecting them to the world. Because of the size difference, mobile device screens are small. Smartphones hold different personal information management functions such as, address book, calculator, and notepad. These phones also allows you to send text, instant, picture, and video messages. All these types of computers are small sized and easy to carry around. Most are usually pocket sized and internet accessible. Servers, mainframes, super and embedded computers are not pocket sized and able to carry around. These types of computers are usually stationary and cannot be moved. Servers, control access to hardware and software. Personal are needed to access information off of a server. Unlike servers, mainframes do not need personal computers to access data. Mainframes has so much space that it stores huge amounts of data and information. Most big business and corporations use mainframes for many things. Mainframes carry out functions such as preparing payroll for employees and manage inventory. You can aslo access programs on a mainframe using a personal computer. Supercomputers are the fastest, most powerful and most expensive. These computers are needed for sophisticated athematical calculations. Calculations for things such as automotive design, weather forecasting, and aerospace use supercomputers. Embedded computers are used for functions in a larger product. They are located in things such as automobiles, consumer electronics and office machines. As we all know computers come in many shapes and sizes. They can be used for many different things and can be located anywhere. Technology has increased so much that the most unheard compact thing can be a computer.